Stakeholder Pressure And Resource Capability: How Partnership Programs Can Enhance Banking Performance

Abstract

This study aims to examine the influence of stakeholder pressure and resource capability on bank performance through partnership programs. A quantitative approach was employed with the population consisting of Rural Banks (BPR) in West Java. The sample included 205 respondents comprising Directors, Division Heads, And Section Heads directly involved in resource management and partnership programs, selected using a non-probability sampling technique. Data were collected through questionnaires and analyzed using Structural Equation Modeling (SEM) with AMOS 22. The results reveal that stakeholder pressure and resource capability positively affect partnership programs. Resource capability has a direct positive effect on bank performance, while stakeholder pressure does not directly influence it. Partnership programs significantly enhance bank performance and mediate the relationship between both stakeholder pressure and resource capability with bank performance. These findings highlight the crucial role of internal resource management and effective partnership strategies in strengthening the competitiveness of banks, particularly rural banks in West Java. Practical recommendations suggest that bank managers should enhance resource capabilities and optimize strategic partnerships as responses to external pressures to sustain performance improvements.